Email overload is a recurring problem within the workplace, and with the number of email users, email accounts, and email sends only on the rise, the problem is only going to get worse. According to the McKinsey Institute, 28% of workers’ time is dedicated to email. A large amount of time for completely reactive, low-value work, as studies show that 62% of emails can be labeled of low importance, or simply not urgent. These email interruptions not only add to employee stress, but it is a clear distraction from overall productivity. And this productivity can be quantified as related to email overload, as there is a direct correlation between time and money. If you consider the average time of 30 seconds to read each email received, with 62% of being flagged as “not important”, and depending on the number of employees at the firm, this can be a huge loss from the bottom line. And what business doesn’t want to optimize time to capitalize on revenue?
Applying the principle of productivity for email as a communication tool, email is not the best tool for collaboration, especially between employees. Conversations grow unwieldly, too quickly (again, most falling under the category of “not important”), the most current version of the email chain gets lost in the masses, and if there is a document attached, more time is lost ensuring that the most up to date copy is saved and/or forwarded accordingly. While trying to re-establish clarity, time is lost, and overall, productivity.
Keluro tackles the problem of lack of productivity within the realm of email. Email overload is reduced using channels that can be easily labeled and located. Conversations and information streams are stored using an assigned hashtag. The storing and searching is streamlined, so that all can be found in one click. Emails are archived as you see fit. Colleagues are easily added or removed from group emails. Keluro is the solution for smart email sharing.